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By S. Broadhurst

This identify deals perception right into a diversity of artwork and function practices that experience emerged accordingly a extra technological international. those practices are imperative to replacement and mainstream functionality tradition and the writer explores their aesthetic theorisation and analyses different methods, together with these provided via examine into neuroesthetics.

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Additional info for Digital Practices: Aesthetic and Neuroesthetic Approaches to Performance and Technology

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To encompass both meanings, the quasi-concept ‘differance’ was coined. This theoretical development was also a response to Ferdinand de Saussure and structuralists, such as Claude Lévi-Strauss, for whom writing was again believed to be secondary to speech and even a deformation of language itself. A distinction interrogated by Derrida who noted that de Saussure et al. had utilized a notion of idiomatic writing that attempted to deny all complexities, writing being seen as a merely graphic device that supported speech.

This mixture of wide metaphors produce a synaesthetic effect caused by the interplay of various mental sense impressions, which continually frustrate the expectations of any simple closure and thus promotes active spectatorial participation. For instance, the employment of wide, jarring metaphors is a central characteristic of Blue Bloodshot Flowers and also depicts the violence that pervades the Matrix films. For Larry Wachowski, commenting on his film, ‘there are many incredible and beautiful images in violence’ (Probst 1999, 34).

The Deleuzian approach is one of ‘radical empiricism’ (Deleuze and Guattari 1999b, 47), an ethical or political approach to thought rather than a philosophical one. It is based on experience rather than ideas and in contrast to a philosophy of idealism where experience is viewed as being mediated through ideas; experience for the empiricist is unmediated and immediate. Quintessentially, experience cannot be thought of as an experience of some individual subject but rather as a ‘multiplicity of worlds’.

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